Department of Management

About the School

Academic Departments

MGNT
Dr. Y.M. Wong 王益民 博士
IMGWLB 924, 34 Renfrew Road, Kowloon Tong, H.K.
IMGymwong@hkbu.edu.hk
IMG(852) 3411 8004
Position:

Senior Lecturer, Department of Management

Research Interests

Marketing of Non-Profit Organization

Publications
  • Wong, Y. (2015). Implementation of CRM in a Non-Profit Organization: A Review under the Four-layer Framework. Journal of Business and Economics.
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